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Say It Anyway
Say It Anyway is the podcast where we say the things about digital marketing you’re technically supposed to keep to yourself. Every week, hosts Mordy Oberstein (Head of Brand, SE Ranking) and Miruna Dragomir (CMO, Planable) take an honest — sometimes uncomfortably honest — look at what’s actually happening across the modern marketing landscape.
Say It Anyway
Latest Episodes
You have to be crazy to advertise on ChatGPT!
Short answer: yes. Long answer: this episode.ChatGPT is running ads at $60 per impression. Not per click — per impression. That’s Super Bowl money, for a platform where the majority of users still aren’t seeing any ads, you have almost n...
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Stop Using AI for Output — Use It as Your Audience
“How much more can we produce with AI?” is the wrong question.Everyone is measuring AI adoption by output: more content, more copy, more campaigns, more. Mordy Oberstein and Miruna Dragomir argue that framing has teams conv...
[Debate] Budgeting for multi-engine search: Where should your next $10K go?
At SEO Foresight 2026 on December 9, join widely respected voices in search—Barry Schwartz, Melissa Popp, Erin Sparks and Grace Frohlich—for a grounded discussion on how teams are planning budgets across today’s multi-engine landscape.
Multi-platform search is here: Building brand visibility across Google, TikTok, and answer engines
Join Jessica Redman, co-founder of Didgeheads and multi-platform visibility strategist, for a fast-paced guide to showing up across Google, TikTok, and AI answer engines. In this episode, Jessica unpacks the psychology behind today’s multi-touc...
Conversational AI meets cognitive bias: Re-engineering search strategy for the human brain
Join Garrett Sussman, Director of Marketing at iPullRank, as he explores how conversational AI and cognitive bias are reshaping search strategy in 2025. In this episode, Garrett breaks down how chat-style answer engines—like Google’s AI Overvie...
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